Identity Insider:

Semcasting's Identity Resolution and Measurement Solutions

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Hispanics Are One of Today's Hottest Audiences

WEEKLY BRIEF: JUNE 17, 2014 Expand Your Reach to over 41 Million Hispanic Consumers! According to U.S. Census Bureau population estimates as of 2011, approximately 52 million Hispanics account for 16.7% of the total U.S. population, making people of...

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In the News (Week of June 16th)

Once a donator, always a donator. At least that is what Kate Kaye found in her piece on the use of list rentals in political campaign fundraising....

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In the News (Week of June 9th)

Remember that time when Target sent baby equipment coupons to a Minnesotan teenager because they deduced that she was pregnant from data mining?...

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In the News (Week of June 2, 2014)

The debate on the pros and cons of Net Neutrality is far from dead (though many agree that it has become mind-numbing). Internet service providers...

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The Future of FTC Regulation: Collection and Usage

In a recent interview with Katy Bachman, FTC chairwoman Edith Ramirez discussed the changes that the agency has undergone due to privacy and data...

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In the News (Thursday, May 22, 2014)

On May 21, 2014 California released guidelines for online tracking disclosures aimed at helping companies follow the state’s new privacy law. The law...

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In the News (Week of May 12th)

In his post ‘The Perils and Opportunities of Personalized Digital Marketing,’ Michael Essany of Mobile Marketing Watch weighs the positives and...

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In the News (Week of May 5th)

Yahoo recently revealed that it is plugging its ears to consumer “do not track” requests. As Elizabeth Dwoskin at the Wall Street Journal reports,...

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Pity the Poor Data Brokers

Times have been tough in the data industry recently. It’s never a good thing when 60 Minutes decides to come knocking. The negative press that data...

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In the News (Week of March 17th)

Big data has been a buzzing around like a mosquito for ages. And like a mosquito it can get a little grating in your ear, which it is almost all the...

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