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Connecting In-Store Walk-in Traffic with Mobile and Website Activity
Creating Transparency between Each Offline and Online Touchpoint The success of a digital marketing program is determined by the path that the...
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Creating Transparency between Each Offline and Online Touchpoint The success of a digital marketing program is determined by the path that the...
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Smart Zones for Retailers Reach Customers with Relevant Advertising Across All Devices In retail marketing, there are two anchor principles: (1)...
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Micro-Target Consumers within Retail Trade Areas Reach Every Consumer Likely to Visit Your Retail Stores With the holiday rush right around the...