2 min read
Fresh Off the Lake: What Salmon Fishing Taught Me About Finding the Right Audience
After a long day on the fishing boat with my fishing team on East Grand Lake, I found myself reflecting on more than just the day’s catch. We spent...
2 min read
After a long day on the fishing boat with my fishing team on East Grand Lake, I found myself reflecting on more than just the day’s catch. We spent...
2 min read
Understanding user engagement and intent is the foundation of successful digital marketing. With this in mind, Semcasting has introduced the Digital...
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Identifying Unknown Travelers Why is using data to identify unknown travelers so important?
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Travel & Tourism Advertisers Can Take Advantage of Semcasting’s New Suite of Travel Segments
1 min read
DMA2014 is less than two weeks away! We’ll be there in booth 808 to meet with companies and help them learn how to expand their audience portfolios...
1 min read
With Google AdSense and similar advertising platforms, marketers focus their campaigns primarily on contextual site targeting rather than audience...