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Ray Kingman: Nov 4, 2011 11:53:30 AM
Neuromarketing, which bases it's strategies on the inner workings of the human mind, is a field of marketing that's been raising a lot of attention - and even more questions. Neuromarketing uses medical technologies to measure changes in activity in...
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Ray Kingman: Nov 3, 2011 11:54:08 AM
When Facebook first announced its intent to make yet another series of changes to user interface, marketers instinctively began buzzing about what...
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Ray Kingman: Nov 2, 2011 3:42:53 PM
Every company tries to engage online prospects by driving them to their company website and then encouraging them to register or setup an online user...
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Ray Kingman: Nov 2, 2011 11:56:18 AM
The year 2011 has seen some scary financial realities, such as stubbornly high unemployment ratings, the downgrade of U.S. credit and the...
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Ray Kingman: Nov 2, 2011 11:55:37 AM
Marketers are not surprised and it isn't at all shocking to online consumers. Both have long been concerned about the intrusive marketing methods...
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Ray Kingman: Nov 1, 2011 3:43:38 PM
Thanksgiving is just a few weeks away, and it's traditionally a time for folks to sit back and reflect on the good fortune they have had throughout...
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Ray Kingman: Oct 31, 2011 8:28:27 PM
On the eve of the holiday rush, retailers are racking their brains to come up with a great promotional scheme. One of the biggest issues this year is...
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Ray Kingman: Oct 27, 2011 4:40:04 PM
This year, political candidates will have to compete with the usual seasonal flood of holiday advertisements from retailers trying to make the most...
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Ray Kingman: Oct 27, 2011 4:37:20 PM
Marketing experts generally agree that online marketing is among the best methods for reaching consumers because most consumers spend a considerable...
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Ray Kingman: Oct 26, 2011 4:41:41 PM
There's little doubt that America's socio-economic profile is changing. The rich are getting richer and many of the middle class have been pushed out...
