Identity Insider:

Semcasting's Identity Resolution and Measurement Solutions

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Semcasting's Smart Zones Outperforms Retargeting

Five Top Financial Services Institutions Reach Up to 65 Percent More Qualified Consumers With Smart Zones Five top retail financial services institutions approached Semcasting looking for an advertising solution to engage qualified consumers with...

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Micro-Target Patient Profiles by Trade Area

Semcasting Micro-Targets Patient Profiles by Trade Area A Leading National Dental Practice Acquires Nearly One Thousand New Patients An agency...

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Locating Consumers with Financial Resources

Locating Consumers with Financial Resources Over 249 Million Target-Ready Consumers with Discretionary Income Target Marketing 101: for B2C online,...

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Targeting Business Owners and Professionals

Targeting Business Owners and Professionals Reach Over 14.7 Million Business Owners and Operators Brands and agencies have begun to think outside the...

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In the News (Week of August 4th): Selling Customer Data

If you can’t sell cupcakes, try selling customer data instead—or at least that was Crumbs Bake Shop Inc.’s plan when they filed for bankruptcy last...

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Healthcare Consumers Are Online

Healthcare Consumers Are Online Reach Over 270 Million Consumers and More Than 135 Million Households in the U.S. and Canada There’s no question that...

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Telecom and Energy Consumers Are Online

Telecom and Energy Consumers Are Online Expand Your Reach to 270 Million-Plus Consumers and 135 Million-Plus Households in the U.S. and Canada...

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Guest Post: Credit Union Conversions

This week's post is brought to you by Marty Agius, the president of The Marketing Grid, a Buffalo, New York-based communications firm.

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Reach More Financial Services Consumers Online

Reach More Financial Services Consumers Online Expand Their Reach to Over 249 Million Consumers and 126 Million Households Take a look at your own...

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In the News (Week of July 14th): Targeting Political Audience Segments

Hey, remember that blog post from January on addressable TV advertising for political campaigns? Well, the topic is back up for discussion. This week...

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