In the News

Press Releases and Bylines

3 min read

B2B Marketers Superior Technographic and Contact Data with SalesIntel

NORTH ANDOVER, Mass., March 27, 2023 (GLOBE NEWSWIRE) -- Semcasting, the pioneer in cookieless targeting and identity graph solutions, and SalesIntel, the U.S. market leader for quality B2B sales intelligence, today announced a strategic partnership...

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3 min read

Think Outside the Office: Reach B2B Decision-Makers at Home

Published - https://www.marketingprofs.com/articles/2023/48533/b2b-decision-maker-targeting-home

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2 min read

Optimize Your Reach with Audience-Based Frequency Capping

Appeared in: https://www.ana.net/miccontent/show/id/ii-2022-10-audience-frequency

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3 min read

Putting the cookie back in the jar isn’t going to work

A reinvention of the third-party cookie misses the mark for what the ad industry needs, writes Semcasting's Ray Kingman. He explores the battle over...

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dailyadbrief

1 min read

“Marketing Champions” with Michael Skladony from Semcasting

Michael Skladony GM Of Consumer Services At Semcasting Website Address: https://www.semcasting.com

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3 min read

Political Advertisers Can Take Advantage of Real-Time Activation with Daily Voter Actions

Semcasting, L2 and Xandr Combine Capabilities for Political Solution that Automatically Creates Audience Segments Daily based on Early Votes,...

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2 min read

Semcasting Integrates L2 Voter Data Into Audience Designer

With +85% Match Rates in ADS, Political Campaigns Can Now Seamlessly Enhance First-Party Data with L2 Insights

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2 min read

Semcasting Achieves SOC 2 Type II Compliance

NORTH ANDOVER, Mass., Dec. 14, 2021 (GLOBE NEWSWIRE) -- Semcasting, creators of the patented identity management platform for IP, location and...

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semcasting-logo

2 min read

Semcasting and PurpleLab Partner, Release Privacy-Compliant Direct to Consumer and Healthcare Provider Targeting Data Solution

NORTH ANDOVER, Mass., Oct. 25, 2021 (GLOBE NEWSWIRE) -- Semcasting, creators of Audience Designer and its patented identity resolution Smart Zones®...

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