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Semcasting: September 28, 2015
NORTH ANDOVER, MA-- (Sep 28, 2015) - Semcasting (www.semcasting.com), creators of the patented next generation data management platform (DMP) Smart Zones, today announced the commercial availability of its automated Site Visitor Attribution (SVA)...
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Ray Kingman: September 11, 2015
Four years ago in front of what the Washington Post reported as a testy crowd at the Iowa State Fair, Mitt Romney responded to a call for increasing...
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Ray Kingman: September 4, 2015
The ties that bind consumers to brands are growing stronger. At the same time, however, they are fading into the background, thanks to the Internet...
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Ray Kingman: August 11, 2015
Like tailgating at a college football game, the pre-primary crowds of presidential politics are small, but the energy level among true believers is...
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Semcasting: July 24, 2015
Welcome to the world of the Internet of Things.
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Ray Kingman: July 15, 2015
The Internet of Things (IoT) will soon be a reality. Marketers are already scheming about new ways to serve ads in a hyper-connected world. But the...
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Ray Kingman: July 14, 2015
The presidential primary season has entered its post-announcement phase with more flights and hotel rooms booked into Iowa and New Hampshire than at...
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Ray Kingman: June 9, 2015
It’s approaching summer vacation time. While we are getting ready by stocking our coolers and tossing beach chairs into the back of our SUVs, a few...
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Ray Kingman: May 12, 2015
Candidates for public office love events. Country fairs, town halls, campus visits, and, of course, political conventions. In the old days of...
