3 min read
Ray Kingman: October 24, 2016
Later this year, Anthem, Cigna, Aetna and Humana will all argue their respective mergers don’t run afoul of antitrust laws. Aetna also announced it was pulling out of 538 of the 778 county health insurance exchanges in 2017 due to lack of profit...
Read More2 min read
Semcasting: October 5, 2016
WESTFORD, MA-- Carnegie Communications and Semcasting, partners in higher education digital advertising, are pleased to announce the introduction of...
3 min read
Semcasting: September 7, 2016
Audience targeting across screens and devices is essential to marketers. It’s also challenging to implement.
3 min read
Ray Kingman: July 21, 2016
What Brexit Can Teach the Presidential Candidates About Personalization The morning after the Brexit vote, a spike in UK Google searches suggested...
4 min read
Ray Kingman: June 17, 2016
Maybe you rolled your eyes when you heard that some Instagram users were protesting the platform’s decision to change its algorithm so that it...
1 min read
Semcasting: May 25, 2016
NORTH ANDOVER, MA -- Semcasting (www.semcasting.com), the creators of the patented next generation data management platform (DMP) Smart Zones, today...
1 min read
Semcasting: April 5, 2016
NORTH ANDOVER, MA - Semcasting (www.semcasting.com), creators of the patented next generation data management platform (DMP) Smart Zones, today...
2 min read
Ray Kingman: March 28, 2016
One early lesson that’s emerged this year is that many candidates need to work harder than ever at getting noticed, especially when a rival campaign...
4 min read
Ray Kingman: January 25, 2016
Within the first few months of your first mortgage payment, you’ll find yourself wandering the aisles of your local hardware store. Home ownership,...
