In the News

Press Releases and Bylines

2 min read

Multichannel Trading Desk Varick Media Management Partners With Semcasting to Broaden Audience Targeting Capabilities

Semcasting Smart Zones Now Available Through the Varick Lens DMP

Read More

2 min read

How political communications is changing

inally over. Win or lose, the candidates and the voters alike are probably relieved. Months ago, candidates and their staffs crafted plans to meet...

Read More

2 min read

5 Questions to Consider Before Investing in Your Next CRM System

Many of today’s marketing organizations have made significant investments in CRM systems, analytic tools and marketing automation platforms to better...

Read More

Human Demand Taps Semcasting's Tech For Mobile DSP

Human Demand, a mobile demand-side platform (DSP), has announced a partnership with Semcasting, an audience targeting platform. The partnership will...

Read More

2 min read

Human Demand Partners With Semcasting to Enhance Audience Targeting

Enriched Online and Offline Data Provides Unmatched Reach and Accuracy

Read More

2 min read

Ad Targeting Firm Semcasting Rolls Out Tool To Connect Online And Offline Data

Moving between online and offline environments has become the norm for most consumers, but many marketers have yet to catch up. Semcasting, a...

Read More

3 min read

New Semcasting Marketing Appliance Fuses Offline and Online Data for 100% Reach and Enhanced Accuracy Without Tracking or Cookies

Provides a Cloud-Based Solution to Enhance Audience Data and Improve Customer Engagement NORTH ANDOVER, MA – (October 7, 2013) – Semcasting Inc., a...

Read More

1 min read

Semcasting Marketing Appliance Fuses Offline and Online Data Without Tracking or Cookies

Semcasting, a provider of enhanced data solutions for audience targeting, today introduced the Semcasting Marketing Appliance, a cloud-based...

Read More

1 min read

Semcasting Announces Availability Of Audience Targeting Platform

Semcasting, an audience targeting platform that uses IP addresses instead of cookies, this morning announced the general availability of their...

Read More