2 min read
Ray Kingman: July 31, 2013
Triton Digital, operators of the a2x programmatic audio exchange, are expected to announce a partnership with Semcasting later this morning that will allow advertisers to target individual listeners cross-device. Triton claims that through the...
Read More3 min read
Ray Kingman: March 13, 2013
Recognized for creating new opportunities in marketing, branding, advertising, and publishing.
2 min read
Ray Kingman: February 21, 2013
Breakthrough in Audience Targeting Now Available Through its first Programmatic Trading Desk Partnership
1 min read
Ray Kingman: November 14, 2012
At this year's ad:tech, targeting tech company Semcasting demonstrated how it combines online and offline data to improve geotargeting for direct...
3 min read
Ray Kingman: October 31, 2012
100% Verified Reach, Custom Audiences, and Cookie-Free Targeting Andover, MA (November 1, 2012) – Semcasting, Inc., a leader in audience targeting...
2 min read
Ray Kingman: July 30, 2012
ANDOVER, MA (July 31, 2012) – Semcasting, Inc. today announced that the IP Zones Political Collection is now available for targeting online display...
2 min read
Ray Kingman: May 7, 2012
Andover, MA (May 8, 2012) -- Semcasting, Inc., a leading provider of predictive audience targeting and data solutions today announced the new release...
4 min read
Ray Kingman: March 1, 2012
While digital marketers have evolved, the strategies for targeting online audiences largely have not. Here is why cookie-based targeting is sub-par...
4 min read
Ray Kingman: February 29, 2012
While digital marketers have evolved, the strategies for targeting online audiences largely have not. Here is why cookie-based targeting is sub-par...
