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Ray Kingman: November 3, 2013
Many of today’s marketing organizations have made significant investments in CRM systems, analytic tools and marketing automation platforms to better identify, understand and connect with their customers and prospects. But making the most of these...
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Ray Kingman: October 31, 2013
Human Demand, a mobile demand-side platform (DSP), has announced a partnership with Semcasting, an audience targeting platform. The partnership will...
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Ray Kingman: October 30, 2013
Enriched Online and Offline Data Provides Unmatched Reach and Accuracy
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Ray Kingman: October 7, 2013
Moving between online and offline environments has become the norm for most consumers, but many marketers have yet to catch up. Semcasting, a...
3 min read
Ray Kingman: October 6, 2013
Provides a Cloud-Based Solution to Enhance Audience Data and Improve Customer Engagement NORTH ANDOVER, MA – (October 7, 2013) – Semcasting Inc., a...
1 min read
Ray Kingman: October 6, 2013
Semcasting, a provider of enhanced data solutions for audience targeting, today introduced the Semcasting Marketing Appliance, a cloud-based...
1 min read
Ray Kingman: October 6, 2013
Semcasting, an audience targeting platform that uses IP addresses instead of cookies, this morning announced the general availability of their...
7 min read
Ray Kingman: September 29, 2013
With the 2014 elections still more than a year off, most people are not particularly engaged in politics. That won’t be the case for long. We’re...
1 min read
Ray Kingman: September 23, 2013
Any conversation about online privacy these days is bound to create a stir.
