2 min read
Ray Kingman: October 30, 2013
Enriched Online and Offline Data Provides Unmatched Reach and Accuracy
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Ray Kingman: October 7, 2013
Moving between online and offline environments has become the norm for most consumers, but many marketers have yet to catch up. Semcasting, a...
3 min read
Ray Kingman: October 6, 2013
Provides a Cloud-Based Solution to Enhance Audience Data and Improve Customer Engagement NORTH ANDOVER, MA – (October 7, 2013) – Semcasting Inc., a...
1 min read
Ray Kingman: October 6, 2013
Semcasting, a provider of enhanced data solutions for audience targeting, today introduced the Semcasting Marketing Appliance, a cloud-based...
1 min read
Ray Kingman: October 6, 2013
Semcasting, an audience targeting platform that uses IP addresses instead of cookies, this morning announced the general availability of their...
7 min read
Ray Kingman: September 29, 2013
With the 2014 elections still more than a year off, most people are not particularly engaged in politics. That won’t be the case for long. We’re...
1 min read
Ray Kingman: September 23, 2013
Any conversation about online privacy these days is bound to create a stir.
3 min read
Ray Kingman: September 23, 2013
Last week, USA Today reported that Google is working on an alternative to third-party cookies, which has significant implications for advertisers and...
2 min read
Ray Kingman: July 31, 2013
Partnership Enables Real-time Targeting for Every Listener on Every Device without the Need for Cookies
