2 min read
Targeted Transparency: Enhancing the Overview of Campaign Performance
This year, the U.S. political advertising market is projected to reach $16 billion, increasing over 30% compared to 2020 elections.
Read More
4 min read
2 Things Semcasting’s Samantha (Sam) Gray is Most Excited About for RampUp 2024
Next week, Ray Kingman, CEO and Founder, Ian Tattenham, VP of Sales and Strategic Accounts, and Sam Gray, Sales Director, will be attending the...
2 min read
Jessica Ackerson, Driving Success in Media Sales
Jessica Ackerson, Driving Success in Media Sales
2 min read
The Importance of Finding the Unknown Traveler
Identifying Unknown Travelers Why is using data to identify unknown travelers so important?
2 min read
Maximizing the Power of First-Party Data
Google has finally begun the process of third-party cookie depreciation, and with the seismic shift this signifies for advertisers, it’s essential to...
2 min read
Republicans and Democrats: How Different Are They?
Politics is a sensitive subject these days, as the divide between Republicans and Democrats is wider than ever before. While they sit on opposite...
2 min read
Clinical Trials & Patient Targeting: Reach Your Precise Audience
At each stage of drug development in a pharmaceutical company – from patient research to clinical trial recruitment to sales launch – there is a very...
1 min read
Digital Point of Care Delivers Cost-Effective Results
Patients are back in waiting rooms. Published data from telehealth provider RelyMDsummarized wait times gathered from Vital’s Wait Time Report,...
2 min read
Upgrade the Quality of Your Digital Outreach Member Service Marketing
For health insurers or pharmaceutical companies there can be a highly defined group of potential customers or members they want to communicate with....