You Know Who is Most Likely to Vote for You, but What if You Can’t Reach Them?
You Know Who is Most Likely to Vote for You, but What if You Can’t Reach Them? It’s political season. The conventions in Cleveland and Philadelphia...
WEEKLY BRIEF: JUNE 17, 2014
According to U.S. Census Bureau population estimates as of 2011, approximately 52 million Hispanics account for 16.7% of the total U.S. population, making people of Hispanic origin the nation's largest ethnic or race minority.
With this population growing year-over-year, advertisers are looking to reach these Hispanic communities both offline and online. This, however, has proven to be a challenge since many segments require specific cultural sensitivities and are influenced by local marketing, trade area retail dynamics, and by national campaigns.
Smart Zones overcomes these challenges through:
You Know Who is Most Likely to Vote for You, but What if You Can’t Reach Them? It’s political season. The conventions in Cleveland and Philadelphia...
The Hispanic Market Is Booming Online Reach 54 Million Hispanic Consumers in the U.S. The Hispanic population is projected to grow from 17% of the...
Reach Qualified Hispanic Consumers with Holiday Shopping Offers Smart Zones Micro-Targets over 41 Million Hispanic Consumers With holiday sales...